Making merchandise for resale

Making merchandise for resale

Promotional products are wonderfully effective brand reminders for clients and staff. They promote brand recognition, build rapport, broaden your customer base and are an excellent way to show appreciation to those that matter to your business. In addition to this,...
The Importance of Brand Guidelines

The Importance of Brand Guidelines

“Brand Guidelines”, also known as a brand style guide, are rules created to ensure consistency in imagery and messaging across a particular brand. They govern the composition, design and general look and feel of a brand. Brand guidelines are used by both internal and...
Understanding Key Decoration Techniques

Understanding Key Decoration Techniques

What is the right decoration method for your product? There’s a wonderful range of options available, but some techniques are better suited to particular materials and/or products, so making the right choice essential. On top of what suits your product, the type of...
Effective Uniform Programs

Effective Uniform Programs

Oh, what to wear?! Uniforms come in many styles and designs and can have a huge impact on an organisation’s first (and lasting) impressions. They can create a sense of strength and uniformity or perhaps project a sense of fun, energy and vitality. One thing all...